44. Leverage LinkedIn to LIFT Your Podcast and Brand Engagement - Part 1
In this episode of the Podcircle podcast, we delve into the importance of using LinkedIn to promote and grow your podcast. We emphasize that content marketing is about building trust, not just generating leads. With LinkedIn's high user engagement and powerful organic reach, the platform is ideal for connecting with like-minded individuals and brands. We discuss practical strategies such as creating personal and business LinkedIn pages, utilizing video content, engaging in long-form posts, and leveraging PDF uploads to maximize your podcast's presence. Join us for practical tips and actionable insights to boost your podcast and brand on LinkedIn.
01:21 Why LinkedIn? Key Statistics
02:14 Building Your Brand on LinkedIn
04:51 Optimizing LinkedIn Content for Podcasts
07:31 Effective LinkedIn Posting Strategies
14:05 Engaging with Your LinkedIn Audience
17:23 Advanced LinkedIn Features and Tips
19:06 Conclusion and Next Steps
Kyle's LinkedIn
Mickenzie's LinkedIn
Podcircle LInkedIn
✅ New podcaster? Grab your FREE Podcast Starter Kit.
01:21 Why LinkedIn? Key Statistics
02:14 Building Your Brand on LinkedIn
04:51 Optimizing LinkedIn Content for Podcasts
07:31 Effective LinkedIn Posting Strategies
14:05 Engaging with Your LinkedIn Audience
17:23 Advanced LinkedIn Features and Tips
19:06 Conclusion and Next Steps
Kyle's LinkedIn
Mickenzie's LinkedIn
Podcircle LInkedIn
🙋♀️ Are you feeling stuck with your podcast? Learn about our Podcast Strategy Sessions.
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► Need help launching a podcast? We can help!
► Need a professional podcast editor? It's our specialty.
► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam
► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.
Disclosure: We only endorse products and services that we’ve personally used or come highly recommended by trusted sources. As an Amazon Associate, we earn from qualifying purchases. We may receive a small commission at no extra cost to you.
--------------------------------------------
► Need help launching a podcast? We can help!
► Need a professional podcast editor? It's our specialty.
► Recommended Podcast Gear
Microphone
Headphones
Earbuds
Webcam
► Recording remote podcasts like us? Use Riverside!
► We use Transitor.fm to host our podcast and you should, too.
Disclosure: We only endorse products and services that we’ve personally used or come highly recommended by trusted sources. As an Amazon Associate, we earn from qualifying purchases. We may receive a small commission at no extra cost to you.
Creators and Guests
Host
Kyle Cummings
Kyle Cummings is the CEO and Founder of Podcircle, a podcast production agency who partners with New York Times bestselling authors, Fortune 500 companies, entrepreneurs, influencers and everyone in between to produce high-impact podcasts.
Host
Mickenzie Vought
Mickenzie Vought is an expert podcast content strategist. She is also the Producer and Co-Host of the Living Centered Podcast, a leading emotional wellness podcast.
